YOUR STRATEGIC
CREATIVE
PARTNER
C&KE is a Johannesburg-based creative agency, consultancy, and product studio. We combine brand strategy, creative direction, documentary production, digital marketing, social impact programme coordination, and SaaS product development into a single, accountable partnership.
Founded in 2023 by Khobone Ntsoaole, C&KE was built from a clear insight: organisations don't just need creative services — they need partners who translate knowledge into measurable growth and change into lasting brand value. When the gap is big enough, we build the platform ourselves.
Our work spans cultural diplomacy, broadcast documentary production, government and NGO communications, education, social employment programmes, and proprietary product development. Our subsidiaries include LevUp (Pty) Ltd — South Africa's free funding readiness platform for entrepreneurs — and PiggyBack, a peer-to-peer delivery platform for Gauteng. B-BBEE Level 1 certified. Reg: 2023/586242/07.
Every engagement begins with a diagnostic before a single deliverable is scoped. We do not produce before we understand.
Brand strategy, creative direction, digital marketing, video production, and programme coordination under one roof — one point of accountability.
Growth KPIs, ROAS, conversion tracking, compliance reporting, and full-funnel analytics are non-negotiable on every engagement we run.
We tie our work to your results. If the metric does not move, the strategy gets revisited. That is the partnership commitment.
"WE DON'T HAND OFF.
WE CLOSE THE LOOP."
Agencies think but don't make. Consultants strategise and vanish. We don't separate thinking from making — strategy, execution, measurement and optimisation happen in the same conversation, every time.
ORGANISATIONS WE'VE WORKED WITH
ENGAGEMENT MODELS
Ongoing strategic and creative partnership. Your embedded brand team without the internal headcount cost. Ideal for growing organisations.
Defined deliverables, timelines, and outcomes. Brand launches, campaign development, documentary production, digital transformation sprints.
Hands-on coordination, training delivery, and placement management for social employment and industry development programmes.
Senior strategic input without full engagement overhead. Ideal for internal teams needing strategic direction, workshop facilitation, or specialist input.
Our Level 1 status is a strategic asset. It unlocks full procurement points for clients navigating South Africa's transformation requirements — while reflecting our genuine commitment to building an equitable creative sector.
OUR CORE VALUES
Bold ideas paired with strategic execution. Innovation at the intersection of imagination and insight.
Transparency, accountability, and commitment to delivering what we promise — every time.
Continuous learning drives our approach. We turn insights into intelligence and data into decisions.
Change is an opportunity. We help brands, people, and communities evolve, adapt, and thrive.
Success measured not in deliverables but in outcomes — growth, visibility, conversion, and lasting value.
Khobone Ntsoaole is the Founder and CEO of C&KE (Change & Knowledge Experience), a Johannesburg-based creative agency, consultancy, and product studio working across cultural production, governance communications, education, commercial brand strategy, and SaaS development. His practice uses creative and multimedia work as a lever for the kind of change that actually reaches people — building brands, campaigns, and platforms that expand who gets to participate in culture, commerce, and opportunity.
With over 15 years of experience, he has led work ranging from civic campaigns and visual identity systems to cultural festivals and institutional strategy. He is the founder of LevUp (Pty) Ltd — a free funding readiness platform that matches South African entrepreneurs to 300+ verified funding instruments in real time, serving individuals, stokvels, registered companies, and non-profits — and PiggyBack, a peer-to-peer delivery platform built for Gauteng's informal and last-mile logistics gap.
In 2023, tired of watching strategy and execution live in separate rooms — thinkers who don't make, makers who don't measure — he chose to build differently: one partner who holds the entire cycle from insight to impact, with the freedom to work the way transformation actually happens.
Across all ventures, the operating philosophy is the same: creative-inspired, tech-enabled, campaign-led, evidence-anchored — find the gap that matters, and build what closes it.
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